The British casino industry is committed to caring for its customers and we want the public, the government and our regulator (The Gambling Commission) to have confidence in the way we conduct our business.
We believe the best way to secure that confidence is to demonstrate unequivocally that we embrace the spirit, as well as the letter, of the 2005 Gambling Act.
Playing Safe expresses our commitment to doing more than the minimum required by law to promote responsible gambling.
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